This is both a history of Blackpool Pleasure Beach since the 1890s, and its impact on British popular culture. Rival seaside amusement parks have failed as the British seaside holiday has been replaced by something more exotic, yet Pleasure Beach has continued largely to prosper. This book examines how it has managed this; it may not have technical details of the rides installed, but as an accessible history of the life and times of a great British institution, this is hard to beat. 162 illustrated pages. Paperback. Skelter Publishing